At Sugar’s Property, we prioritize our clients’ best interests and are committed to achieving the best possible outcomes for them. Driven by integrity and excellence, we strive to deliver the most reliable and high-quality Airbnb management services.
We begin by learning about your goals, expectations, and property. This helps us tailor our services to your needs and build a strong working relationship from day one.
We evaluate your property and its location to develop a strategy that maximises occupancy, revenue, and long-term potential in the short-let market.
We create a personalised plan for growth, covering everything from pricing to guest experience—ensuring your property performs at its best.
We prepare your property for guests with styling, setup, and professional cleaning, making sure it's fully equipped and ready to impress from the start.
We promote your property on major platforms using high-quality listings, photos, and dynamic pricing to drive consistent bookings and income.
With everything in place, we manage operations while you earn. Enjoy hands-free income and peace of mind as your property starts generating returns.
We’re committed to delivering the most reliable and results-driven Airbnb management service—always working in your best interest to maximise your property’s potential and returns.
We handle everything—from guest bookings to cleaning—so you don’t have to.
We maximise your returns by turning your property into a high-performing serviced apartment.
As fellow investors, we understand your needs and treat your property like our own.
Transparent and trustworthy, we’re committed to putting more money back in your pocket.
We help landlords and investors grow their income while also learning the process. You'll gain the tools and knowledge to manage properties independently in the future—if you choose to.
We take care of everything—from guest communication to cleaning and maintenance—so you can enjoy the rewards without the stress. Regain your time and peace of mind.
With deep industry knowledge, we turn properties into profitable serviced apartments. We handle demand analysis, pricing, and bookings to maximise your income.
From EPC 2025 compliance to Section 21 and Section 24 changes, our serviced accommodation model helps you stay ahead of regulations, avoid lengthy evictions, and improve tax efficiency.
Enjoy major tax advantages—like capital allowances, pension contributions, and reduced business rates—while increasing your net income through serviced accommodation.
Short-term letting agents in London play a crucial role in the city's vibrant and dynamic rental market.
Holiday lets in London offer a popular and flexible accommodation option for travellers exploring this vibrant and diverse city.
London is a vibrant city that attracts millions of travellers from around the world.
At Sugars Property, our team is made up of experienced professionals with a passion for real estate, short-term rentals, and delivering exceptional service. We bring together expertise in property management, hospitality, and investment to ensure your property is in the best hands—so you can enjoy peace of mind and better returns.
Mihaela Sugar – CEO & Founder of Sugar’s Property Ltd
Mihaela Sugar is a dynamic young investor, entrepreneur, and the CEO & founder of Sugar’s Property Ltd, a property management company specializing in serviced accommodation and stress-free solutions for landlords. Known for her tenacity and clear vision, Mihaela brings both heart and strategy to every venture she leads.
Her journey began at just 18 years old, following the loss of her father. Thrust into responsibility, she took over his property portfolio in Romania and quickly immersed herself in learning the intricacies of real estate—particularly in serviced apartments and short-term lettings. What started as a necessity soon became her passion and profession.
With no formal background but a deep hunger to grow, Mihaela successfully transitioned inherited long-term rentals into high-performing holiday lets. That early experience became the blueprint for her UK-based company, Sugar’s Property Ltd, which now helps landlords increase income, reduce property stress, and enjoy hands-off success through short-term rental strategies.
Mihaela leads her business with core values that shape every decision:
Integrity. Honesty. Transparency. Trust. Tenacity.
Currently, she works in close collaboration with her partner and husband, Erjon Biba, CEO & Founder of Eri.B LTD. Together, they invest in UK property—buying, refurbishing, and either reselling or holding them as Airbnb rentals. Their shared entrepreneurial vision and complementary strengths have made them a powerful team in the world of property investment.
Mihaela is not only building a successful business—she’s building a life of purpose, legacy, and freedom through real estate.
Are you intrested in knowing more, or you would like to know if your property could work as a serviced appartment!?
We’re proud to deliver exceptional results for our clients. Here’s what a few of them have to say about their experience with Sugar’s Property:
Sugar's Property took over my Airbnb and doubled my monthly income. I wish I had found them sooner!
Reliable, professional, and stress-free. They handle everything, and I just watch the returns roll in.
As a property investor, I appreciate their transparency and performance. Truly a top-tier service.
Their team treats my property like their own. I finally have peace of mind—and better profits!
Have questions or ready to get started? Our team at Sugars Property is here to help. Whether you’re a landlord, investor, or simply exploring your options, we’re happy to chat and guide you through the next steps. Reach out using the details below—we look forward to hearing from you.
We specialise in helping landlords unlock the full earning potential of their properties by managing them as serviced apartments.